When it comes to ticketing, there’s no such thing as one-size-fits-all. Every event has its own vibe, scale, and audience—and that means your ticketing experience should adapt to your needs, not the other way around. At Primo, we make customization easy.
Create the Ticket Types You Need
Whether you’re hosting a single-day showcase or a multi-day competition, Primo lets you set up:
- General Admission
- Reserved or tiered seating
- VIP passes
- Season tickets
Need student pricing? Want to offer group discounts? You’ve got full control over price points, quantities, and access levels.
Set Up Promo Codes & Special Access
Want to reward early buyers or offer exclusive access to sponsors? With Primo, you can:
- Add early bird discounts
- Create time-limited codes
- Offer VIP-only access tiers
It’s a simple way to boost engagement and drive more sales—without any extra effort at the door.
Your Event Page
Your ticketing page is often the first impression fans get. Primo gives you the tools to:
- Add your event logo
- Include detailed event info
- Update details in real time if anything changes
It’s more than just a transaction—it’s an experience that starts the moment someone clicks “buy.”
Customize Entry & Check-In
Don’t want to go fully digital? Need to allow cash at the gate? No problem. With Primo, you choose:
- Digital, physical, or hybrid check-in
- Accept card, cash, or split payments at the door
- Monitor real-time check-ins from any device
Built to Fit You
Whether you’re running a cheer competition, a school fundraiser, or a multi-sport weekend, Primo flexes to fit your workflow—not the other way around.
Start customizing your next event with Primo. From ticket types to branding to check-in flow—it’s all in your hands.
Let’s make ticketing easier, smarter, and more yours. Learn more at primoticketing.com.